Model Yamada Yu and her daughter appear together in Gap's advertisements for their 2021 Fall 'BLUE RAINBOW COLLECTION' and 'SWEATER ＆ OUTER COLLECTION.' 

Photographed by Leslie Kee, Yamada and her daughter show off a "link coordination" while sporting Gap items. On working together with her daughter, Yamada reflected, "Since this was my first time appearing together with my daughter, I felt a different kind of nervousness than usual. However, I was really happy so I was able to smile naturally. I think you can feel a different atmosphere from the photos." 

She also shared, "At first I was worried about appearing together with my daughter, but she wanted to do it, so I accepted the job in order to respond to her feelings."